intermediate5 min read

Webflow CMS Connector

How the Webflow CMS destination works — creating collections, publishing items, and handling Webflow-specific limits.

Overview

Webflow is the primary destination for Trellis. Your content structures are synced to Webflow CMS collections, where they power your live website.

How it works

  1. Connect — authenticate with Webflow via OAuth. Trellis requests access to your site.
  2. Create or select a collection — Trellis can create a new CMS collection based on your architecture, or map to an existing collection.
  3. Publish — items are pushed to Webflow CMS via the API. They appear in your Webflow designer and on your live site.

Collection creation

When Trellis creates a new Webflow CMS collection, it:

  • Sets the collection name and slug.
  • Creates each field with the correct type, name, and validation.
  • Configures the primary field (usually "Name" or "Title").
  • Sets required/optional status for each field.

Field types in Webflow CMS

Webflow CMS supports these field types:

  • Plain text — short strings, titles, names.
  • Rich text — formatted content with headings, lists, links, images.
  • Image — single image upload.
  • Multi-image — gallery of images.
  • Number — integers and decimals.
  • Date/time — calendar dates with optional time.
  • Boolean (switch) — yes/no toggle.
  • Color — hex color value.
  • Option (select) — single choice from predefined options.
  • Reference — link to another collection item.
  • Multi-reference — links to multiple collection items.
  • File — downloadable file attachment.
  • Link (URL) — web address.
  • Email — email address.
  • Phone — phone number.

Webflow CMS limits

Webflow imposes limits that affect your content architecture:

LimitValueImpact
Collections per site40 (CMS plan) / 40 (Business)Plan your collections carefully
Fields per collection60Plenty for most use cases
Items per collection2,000 (CMS) / 10,000 (Business)Monitor growth
Multi-reference fields5 per collectionUse sparingly
Items per multi-reference25 per fieldLimit relationship cardinality
API rate limit120 requests/minTrellis handles throttling

Publishing workflow

Trellis supports two publishing modes:

Draft mode

Items are created as drafts in Webflow CMS. Your team reviews and manually publishes each item. Best for content that needs editorial review.

Auto-publish mode

Items are created and immediately published. Best for synced data that is already reviewed in the source system (e.g., Airtable).

Tips

  1. Check your Webflow plan limits — collection and item limits vary by plan. Know your limits before building.
  2. Multi-reference is limited — only 5 multi-reference fields per collection and 25 items per field. Plan relationships accordingly.
  3. Field names affect CSS classes — Webflow generates CSS classes from field names. Use clean, descriptive names.
  4. Bulk operations reduce API calls — Trellis batches updates into groups of up to 100 items to stay within rate limits.
  5. Test in staging — Webflow supports staging environments. Test your sync configuration before pushing to production.
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